How Preception Uses Technology to Train Spatial Awareness in Athletes - Leigh Sembaluk, CEO & Founder
E29

How Preception Uses Technology to Train Spatial Awareness in Athletes - Leigh Sembaluk, CEO & Founder

In this episode, I chat with Leigh Sembaluk, the CEO and founder of Preception, a company focused on training and measuring spatial awareness, decision-making, and speed of thought in athletes. We dive into his journey from being a footballer and coach to launching a tech company, building both hardware and software to improve player performance.

Leigh also shares insights into Pro Instinct, their mobile app, and how it’s being used to eliminate barriers for youth athletes and beyond. From lessons learned through hardware development to the importance of fostering youth talent, this episode is packed with valuable takeaways for athletes, coaches, and tech enthusiasts alike.

Chapters:
00:35 - What is Preception and Pro Instinct? 
02:45 - How Pro Instinct Evolved During COVID 
05:10 - Leigh’s Transition from Athlete to Tech Founder 
08:05 - The Challenges of Measuring Spatial Awareness 
10:40 - How Preception Helps Athletes Train Smarter 
13:30 - Pro Instinct’s Impact on Youth Sports 
15:50 - Collaborating with the North American Indigenous Games 
18:10 - Lessons Learned from Building Hardware and Software 
21:30 - The Importance of Rest and Balance in Startups 
24:05 - Bringing a Team Sport Mindset to Tech 
26:50 - Advice for Aspiring Tech Founders 
30:00 - Leigh's Favorite Small Tech Product: Pocket FC

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